-
Empowering Communities
The natural diamond industry sets the gold standard in mining operations, prioritizing fair pay, health, safety, and human rights protection. Nearly all employees are recruited locally, receiving salaries that surpass the national average by 64%, based on 2021 data.
-
Elephant Relocation & Conservation
Recognizing the importance of protecting elephants, De Beers has directed its efforts into its program, ‘Moving Giants,’ one of the longest elephant translocations ever attempted. Working in partnership with Peace Parks Foundation, the project moves overpopulated elephants from De Beers’ Venetia Limpopo Nature Reserve (VLNR) in South Africa to Zinave National Park in southern Mozambique, where the population was struggling to recover following 15 years of civil war.
-
Bright Futures for Women & Children
Did you know Botswana shines as the leading producer of natural diamonds? Beyond their brilliance, diamonds pave the way for positive change. The natural diamond industry is dedicated to supporting education, improving mental health access, and providing essential aid for youth affected by HIV/AIDS.
-
Wildlife Conservation
The natural diamond industry is behind some of the world’s most important wildlife and conservation programs. Each has a common goal to protect nature and create a lasting legacy.
-
Ethical Sourcing
The natural diamond industry is highly regulated by multinational governmental and independent bodies. Natural Diamond Council members have gone above and beyond in adopting standards and practices that safeguard ethical working conditions for employees and contractors, protecting the natural environment, and contributing to the sustainable growth of local communities.